Every time a science story hits the mainstream media there comes into life a parallel universe where science writers beat their breasts about the woeful state of science journalism.
It just isn't enough to bring the public into the normally incomprehensible world of science; it has to be done with extra sugar and whipped cream on top. What with the 'God particle', the 'God spot' and creationists one could be mistaken for thinking we were in a Medieval theocracy - not yet anyway!
Media corporations just care about eye-balls and advertising revenue - truth is an arcane concept best left to philosophers. Science journalists blame their bosses who desperately want readers, and they blame the public too for being scientifically illiterate and easily bored and confused. The public blames the media because they believe what they read and then feel insulted when it turns out that what they read was rubbish.
Science writers, as distinct from science journalists, try their best to unspin the spin. From what I've seen, the best science writing these days is on the internet in places such as ScienceBlogs.com. Science journalism has become as lazy and partisan as every other form of journalism.
So who's to blame for the spiced-up dumbed-down science news?